Dramatic changes for SEO are only just beginning
I have a client who’s starting a comprehensive website update. Talking with him last night, I realized that he’s stillContinue Reading
Category: SEO
Effective web content: Rethinking your About page
I’m working with three clients on small-business websites and we’re getting hung up on the About pages. So I went offContinue Reading
Dancing with your audience — thoughts on social media
Social media in 2015 has moved beyond story telling to become an interactive public performance with a variety of audiences.
An inside look at SEO that outsiders can understand
Rand Fishkin talks about what SEO is and isn’t, and what people (rightly or wrongly) think about search engine optimization.
MacVoices: Chuck Joiner and I talk about blogging
Chuck Joiner of MacVoices and I recorded a MacVoices show about blogging — the history, the growth, the high points, and the Dark Ages.
Businesses: To Facebook, or not to Facebook?
Should your company set up a Facebook presence? Yes, if a high percentage of its customers are already active Facebook users and…
Is your web writer stealing content? Are you encouraging plagiarism?
Do you patronize a business that steals content?
Social media — a quick guide to doing it right
The folks over at the Search Engine Marketing Group have written a concise article on how to optimize your social media presence.
Corporate bloggers: Stop competing against Perez Hilton
Stop competing against Perez Hilton. Instead, start using the power of a corporate blog to compete against your actual competition.
“We can’t say that!” Why not?
Rand Fishkin’s public postings about the process of seeking investment capital for his company SEOMoz may represent a trend toward transparency in business communications.
