Tag: Quora

How they think at Facebook

Get an inside look at what the Facebook Growth Team thinks about when they make decisions about the site’s user experience.

It seems there’s always someone whining about a change in the Facebook interface or a new way that the company uses people’s information. Sometimes I agree with the whining; sometimes I don’t.

But I’m always aware that the changes at Facebook are made with the company’s bottom line, not the users’ preferences, as the first priority.

For an inside look at what the Facebook Growth Team thinks about when they make huge decisions about the site’s user experience, take a look at this discussion on Quora.com. (Thank you to the folks at SEOMoz for pointing me to the discussion, which made their “Top Ten” list of June’s most critical SEO and online marketing news.)

 

Social media — a quick guide to doing it right

The folks over at the Search Engine Marketing Group have written a concise article on how to optimize your social media presence.

If you’ve made the first steps into social media to take control of your online appearance, or that of your product, service, or event, chances are you’ve been quickly overwhelmed and annoyed by all the work it seems to require. Post here, link here, comment here…and, face it, we all have real work to do! Which are these tasks are important for reputation and search engine ranking and which are just digital squirrel-caging?

Now, we have some answers.

Kristi Hines over at the Search Engine Marketing Group has written a concise article on how to optimize your social media presence. “How to Optimize 7 Popular Social Media Profiles for SEO” makes sure you know about the basics of social media and then gets very specific about what you can do with the SEO tools on Linkedin, Quora, Biznik, About.me, and more.

If your online presence is due for a facelift, you couldn’t pick a better place to start.

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