The 7-minute solution for author readings
Tip from Worldcon: A great author reading is 7 minutes long. Plus information about the Two Hour Transport speculative fiction readings in Seattle.
Good Trump vs. Bad Trump is the game we’re all watching
[NOTE: I don’t usually write about politics on this blog, but the communications issues this year are fascinating me.] I’ve started listening to iTunes playlists in my car rather than […]
Do you still need a blog?
John Scalzi has spotted a change in the way we react to viral blog posts: The discussions that used to take place on our blogs are now taking place on Facebook and Twitter. What does this mean?
Presentation tips: Slides are free!
I’ve been to three conferences in as many weeks, and all three of them included presentations that crammed way too much information, in teeny tiny type, onto a series of unreadable slides. […]
A shout-out to LinkedIn — and my colleagues
Free, organic marketing — that takes time. But it has at least one advantage: if you build and nurture a good LinkedIn network, the leads that come from it are very well qualified.
What’s wrong with Twitter?
The news this week is bad numbers for Twitter. Really bad. The number of users has gone flat. Financials are trending steadily downward. I have now identified the Twitter icon as […]
Social Media for PR (2016 edition)
It was my pleasure tonight to speak to Lee Schoentrup’s University of Washington PR Certificate class about social media. This is the sixth or seventh [correction: ninth] year I’ve given […]
