A shout-out to LinkedIn — and my colleagues
Free, organic marketing — that takes time. But it has at least one advantage: if you build and nurture a good LinkedIn network, the leads that come from it are very well qualified.
Tag: Linkedin
Social Media Survival presentation
A social media program that makes perfect sense today is likely to be significantly out of alignment in 18 months.
Three tools for getting a head start on the new year
Thank you so much for following Writer Way in 2012. Thanks for your comments and feedback, and for telling friendsContinue Reading
Why I avoid Google+
Google+ won’t let you integrate multiple Google mail accounts into one Google+ identity, and that makes using Google+ a frustrating time suck.
2 keys to great content strategy
The first key to great content strategy is knowing the organization, its audience, and the available tools. The second key is using that information to build realistic plans and options.
Twitter? (yawn) Don’t bother.
Advertising? Twitter has jumped the shark and is diving for the bottom with the fail whale hot on its tail.
Is your website ready for 2011?
Six quick and easy tweaks that can take your website or blog from looking sloppy and out-of-date to savvy and professional.
A few words about testimonials
If you come across a detailed, comprehensive testimonial — for an individual or for a company — you can pretty much be assured that it’s well deserved.
Twitter calms down
Shih Wei points to this SFGate article by Howard Rheingold as the best “why use Twitter” piece she’s seen. WhatContinue Reading
