A shout-out to LinkedIn — and my colleagues
Free, organic marketing — that takes time. But it has at least one advantage: if you build and nurture a good LinkedIn network, the leads that come from it are very well qualified.
Karen G. Anderson, writing and content strategy
Free, organic marketing — that takes time. But it has at least one advantage: if you build and nurture a good LinkedIn network, the leads that come from it are very well qualified.
A social media program that makes perfect sense today is likely to be significantly out of alignment in 18 months.
Thank you so much for following Writer Way in 2012. Thanks for your comments and feedback, and for telling friendsContinue Reading
Google+ won’t let you integrate multiple Google mail accounts into one Google+ identity, and that makes using Google+ a frustrating time suck.
The first key to great content strategy is knowing the organization, its audience, and the available tools. The second key is using that information to build realistic plans and options.
Advertising? Twitter has jumped the shark and is diving for the bottom with the fail whale hot on its tail.
Six quick and easy tweaks that can take your website or blog from looking sloppy and out-of-date to savvy and professional.
If you come across a detailed, comprehensive testimonial — for an individual or for a company — you can pretty much be assured that it’s well deserved.
Shih Wei points to this SFGate article by Howard Rheingold as the best “why use Twitter” piece she’s seen. WhatContinue Reading