Tag Archives: Twitter

Are you ready to have a great website?

You won’t get a great website until your company is ready for website greatness. Continue reading

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Filed under Communication, Social Media, Web Design

Book review: The definitive guide for businesses that Tweet

The Definitive Twitter Guide is a must-have for contemporary marketers. Author Shannon Evans provides a substantive, thoughtful description of how the market has evolved to a place in which 140-word messages, carefully crafted and frequently sent, can establish, communicate, and reinforce a company’s reputation. Continue reading

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Filed under Marketing Communications, Social Media

Twitter calms down

Shih Wei points to this SFGate article by Howard Rheingold as the best “why use Twitter” piece she’s seen. What I like about it is that it’s something you could send to a non-Twitter user, even someone completely uninterested in … Continue reading

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Filed under Online Work/Life, Social Media

OK! OK! I’ll blog

Do you think people see the term ‘author’ as more established, and ‘writer’ as more wannabe? Continue reading

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Filed under Social Media, Writing

Speed, transparency, and the long tail

Tomorrow I’ll be talking about PR and social media to another communications class at the University of Washington. This time, it’s an undergraduate class. I’m going to hit many of the points I did in my earlier presentation to students … Continue reading

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Filed under Blogging, Communication, iPhone, Social Media, Writing

What’s Twitter, and why I love it

If you work in an environment filled with friendly, fascinating people, where you continually hear about exciting news (local, online, and around the world), and you are encouraged to be witty and playful, then you don’t need Twitter. Continue reading

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Filed under Communication, Marketing Communications, Online Work/Life, Social Media, Working