Karen Anderson’s presentation on social media for the Public Relations Writing class at the University of Washington.
Posts Tagged as ‘Social Media’
January 27, 2010
A few notes on social media
Filed under Marketing Communications, Social Media
Tags: Blogging, PR, public relations, Social Media
July 3, 2009
Social media: Lots of fire, no works
Scot Berkun throws much needed cool water onto the bonfire of “social media” hype. Some good ideas to take with you into the holiday weekend.
March 4, 2009
Speed, transparency, and the long tail
Tomorrow I’ll be talking about PR and social media to another communications class at the University of Washington. This time, it’s an undergraduate class. I’m going to hit many of the points I did in my earlier presentation to students already in the business world, but this time I’m going to attempt to give more [...]
Filed under Blogging, Communication, Social Media, Writing, iPhone
Tags: Amazon, Blogging, broadcast media, Chevy Tahoe SUV, General Motors, Google News, iPhone, Kindle, PR, Social Media, the long tale, transparency, Twitter, University of Washington, video contest, Writing
January 29, 2009
Way beyond blogs
A year ago, Peggy Sturdivant, a Seattle neighborhood news blogger, invited me to do a joint presentation for a PR class (the PR Certificate program) at the University of Washington. We’ve been invited back to present again this year, and, as I’m putting together my notes, I’m discovering two things: 1. That the role of [...]
