Posts Tagged as ‘SEO’

May 20, 2010

How you will know if it’s real SEO

For the majority of small businesses, and most mid-size businesses, an effective SEO program is not cheap to develop. Here’s why.

June 29, 2009

What’s your name?

There’s no “right way” to name a business. But Seattle entrepreneur Chris Rugh’s article in Octane magazine provides an excellent overview on issues to consider.

April 9, 2009

Who you gonna call? Ghost bloggers.

I sit down with clients and figure out what they really want to get in return for the time they put in — or the money they spend — on a business blog.

January 29, 2009

Way beyond blogs

A year ago, Peggy Sturdivant, a Seattle neighborhood news blogger, invited me to do a joint presentation for a PR class (the PR Certificate program) at the University of Washington. We’ve been invited back to present again this year, and, as I’m putting together my notes, I’m discovering two things: 1. That the role of [...]

January 17, 2009

Think before you shrink

Web 1 Marketing has a great post on how shrinking a URL (using services such as TinyURL or BudURL) works and how it affects SEO. Turns out there are two different types of redirects at work, and one is preferable to the other. If you are shrinking URLs for SEO work, you’ll want to check [...]

December 30, 2008

What’s Twitter, and why I love it

If you work in an environment filled with friendly, fascinating people, where you continually hear about exciting news (local, online, and around the world), and you are encouraged to be witty and playful, then you don’t need Twitter.