Monthly Archives: November 2011
Self-publishing: Author Scott Berkun shares his experiences
Noted author Scott Berkun shares his experiences in self-publishing, including why he gave the book away for free for 48 hours. Continue reading
Filed under Productivity, Social Media, Writing
Direct marketing: Let’s test the “old school” approach
Joe Hage tests the “old school” approach to direct marketing. What do you think? Continue reading
Filed under Marketing Communications, Online Work/Life
5 essentials for an effective event homepage
Why do websites for major community and commercial events fail the basic effectiveness criteria set by the flyer for a community center rummage sale? Continue reading
Filed under Communication, Marketing Communications, Web Content, Web Design
