Monthly Archives: September 2010
What else can you say?
The sanctimonious phrase “to reach out to” (in place of “to call” or “to get hold of”) evokes my gag reflex. Continue reading
Book review: The definitive guide for businesses that Tweet
The Definitive Twitter Guide is a must-have for contemporary marketers. Author Shannon Evans provides a substantive, thoughtful description of how the market has evolved to a place in which 140-word messages, carefully crafted and frequently sent, can establish, communicate, and reinforce a company’s reputation. Continue reading
Filed under Marketing Communications, Social Media
This is a “website.” At last.
It’s “website.” The 16th edition of The Chicago Manual of Style has caught up with the digital age. Continue reading
Filed under Online Work/Life, Writing
Storytelling. Great storytelling.
Canal+ is a French premium pay television channel. This commercial they produced will get you thinking about storytelling.
Filed under Communication, Writing
The evolution of the eff-word
Do you think the eff-word is obscene? Well, is it? Continue reading
Filed under Communication
Just ShipIt
Seth Godin has created an inexpensive project management tool called ShipIt, available now through Amazon. Continue reading
Filed under Productivity
